![]() ![]() Instagram Live video length: 1 second to 4 hours.įor ideal engagement, aim to make your Instagram videos in-feed around 15-30 seconds long. Story video length: 15 seconds each and disappear after 24 hours. But you might not want to make them that long for optimal viewership retention. ![]() The length restriction for reels is up to 90 seconds. Instagram Video Lengthĭoes Instagram limit video length? Short answer, Yes! But if you’re wondering what length of video you can post on Instagram, it will depend on the format of your video post and how you share it.Īs a response to the meteoric rise of TikTok, Instagram Reels are now often prioritized over photos in algorithms that you can share in-feed or on their own. O n top of all that, social algorithms are always being updated, so what’s true today may change. A YouTube viewer, for instance, may happily watch for four minutes, whereas an Instagram user probably won’t give it more than 15 seconds. No two social media sites are the same, so no two video lengths are the same. Below we’ll cover specific restrictions per channel as well as the recommended video durations to garner you the best viewer engagement and retention. However, it’s important to note that these restrictions can vary depending on the social media channel you’re sharing on or the video hosting solution you’re using. When it comes to posting video content, understanding the length restrictions will save you time and headaches. What Are the Length Restrictions When Posting Video Content Videos that are an average of 26 seconds receive the most comments on Instagramīonus: Find out how long your video will be using Vidyard’s free script timer tool or get AI to write you a video script to your ideal length with the Vidyard AI Script Generator.They shared that 47% of the value in a video is delivered in the first 3 seconds Facebook recommends that small businesses try keeping videos to around 15 seconds as much as possible.Nearly 60% of viewers believe that that is too long will deter them from watching.Only 22% will finish a video if it’s longer than 20 minutes.66% of viewers watch a business-related video all the way through if it’s less than 60 seconds.Only 3% of business videos are 10 to 20 minutes long.The majority of videos (60%) are less than 2 minutes long.The average length of all business-related videos is 15.5 minutes.How Long Should Different Types of Video Be?.How Long Should a Video Be on Different Digital Channels?.How Long Should a Social Media Video Be?.What Are the Length Restrictions When Posting Video Content.
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